- Collection:
- New Georgia Encyclopedia
- Title:
- Coca-Cola Company
- Creator:
- Giebelhaus, August W.
- Date of Original:
- 2004-02-10
- Subject:
- Coca-Cola Company
Corporations--United States
Beverage industry--United States - Location:
- United States, Georgia, Fulton County, Atlanta, 33.749, -84.38798
- Medium:
- articles
- Type:
- Text
- Format:
- text/html
- Description:
- Encyclopedia article about the Coca-Cola Company. The registered trademark of this multinational soft drink firm represents arguably the most widely recognized consumer product on the face of the earth. From "The Pause That Refreshes" to "The Real Thing," the company's advertising slogans have become as much a part of Americana as has our visual perception of the fat and jolly Santa Claus first drawn by the artist Haddon Sundblom for a Coca-Cola advertisement that appeared in 1931. As the company expanded its business to global markets, particularly after World War II (1941-45), many people in Africa, Asia, Europe, and Latin America have come to associate the taste of this carbonated cola drink with American culture.
GSE identifier: SS8E2 - Metadata URL:
- https://www.georgiaencyclopedia.org/articles/business-economy/coca-cola-company/
- Language:
- eng
- Additional Rights Information:
- If you wish to use content from the NGE site for commercial use, publication, or any purpose other than fair use as defined by law, you must request and receive written permission from the NGE. Such requests may be directed to: Permissions/NGE, University of Georgia Press, 330 Research Drive, Athens, GA 30602.
- Bibliographic Citation (Cite As):
- Cite as: "Coca-Cola Company," New Georgia Encyclopedia. Retrieved [date]: http://www.georgiaencyclopedia.org.
- Original Collection:
- Forms part of the New Georgia Encyclopedia.
- Holding Institution:
- New Georgia Encyclopedia (Project)
- Rights:
-
