2012 year in review [2012]

LEVERAGING OUR
STRENGTHS Year in Review (FY 2012)
Georgia Department of Economic Development

THE BOARD OF DIRECTORS OF GEORGIA DEPARTMENT OF ECONOMIC DEVELOPMENT
1ST CONGRESSIONAL DISTRICT The Honorable Kevin Jackson
2ND CONGRESSIONAL DISTRICT The Honorable Michael Shea
3RD CONGRESSIONAL DISTRICT The Honorable Harriette D. Watkins
4TH CONGRESSIONAL DISTRICT The Honorable Paul Wood
5TH CONGRESSIONAL DISTRICT The Honorable Jerome Russell
6TH CONGRESSIONAL DISTRICT The Honorable Penn Hodge
7TH CONGRESSIONAL DISTRICT The Honorable Emory Lee Morsberger
8TH CONGRESSIONAL DISTRICT The Honorable Allen Gudenrath
9TH CONGRESSIONAL DISTRICT The Honorable Robert Kinard
10TH CONGRESSIONAL DISTRICT The Honorable Tom Griffith
11TH CONGRESSIONAL DISTRICT The Honorable Larry Hutcheson
12TH CONGRESSIONAL DISTRICT The Honorable Charles K. Tarbutton (CHAIRMAN)
13TH CONGRESSIONAL DISTRICT The Honorable Felker Ward
MEMBERS-AT-LARGE
The Honorable Eric Johnson
The Honorable Philip Tomlinson
The Honorable Brian Foster
The Honorable Paul Bowers (VICE CHAIRMAN)
The Honorable H. "Monty" Osteen (SECRETARY)
The Honorable M.S. "Tee" Tolleson, Jr.
The Honorable Sam A. Way
The Honorable Gardiner W. Garrard
The Honorable Wayne Christian

DEAR PARTNERS, AS I THINK BACK TO THE TRULY EXTRAORDINARY YEAR WE'VE EXPERIENCED AT THE DEPARTMENT OF ECONOMIC DEVELOPMENT, I'D LIKE TO SHARE A FEW THOUGHTS:
First of all, thank you for your interest in what we do. By opening this report, you've shown yourself to be one of many invested in the well-being and economic health of our state and our citizens. That makes you, by extension, a true partner in our work and an advocate for the benefits it brings to Georgia.
Secondly, the record-breaking results you will read about represent a greater sum than their parts. Jobs and investment equal more than statistics: they add up to a better quality of life for those who seize the opportunities they create. So while our metrics are related to numbers, our greater satisfaction is in the difference we can make in Georgians' daily lives.
Also, you should know that the activities portrayed in this Year in Review are just the tip of the iceberg. The results we achieved this year are supported by a large number of committed team members who labor behind the scenes to ensure our efforts are as effective and efficient as possible.
Finally, our successes are also yours. Achieving these kinds of outstanding results is always a team effort. Thanks to our many partners around the state, both public and private, we're able to bring business solutions to the table with the kind of flexibility, reliability and resourcefulness companies are looking for, and that makes all the difference.
Sincerely,
Chris Cummiskey Commissioner

TABLE OF CONTENTS:
3
GDEcD Overview

4-15
Global Commerce

16
Georgia Council for the Arts

17-22
Tourism

23-26
Film, Music and Digital Entertainment

FY12
GDECD ACCOMPLISHMENTS

PRO-GROWTH POLICIES
The 2012 Georgia General Assembly session was one of the most productive legislative sessions for economic development in many years, including several bills Governor Nathan Deal signed into law that will keep Georgia's business infrastructure among the most competitive nationwide. The new statutes will benefit manufacturers, the film industry, technology and start-up companies, the life sciences sector and businesses large and small in many other industries.
GEORGIA COMPETITIVENESS INITIATIVE
To help ensure Georgia remains among the best places for business, Governor Deal launched the Georgia Competitiveness Initiative (GCI) during 2011. The GCI was a public-private venture led by the Georgia Department of Economic Development and the Georgia Chamber of Commerce, along with a 23-member steering committee. Helmed by GDEcD Commissioner Chris Cummiskey and Georgia Chamber of Commerce President & CEO Chris Clark, this statewide initiative included regional meetings around the state designed to collect data from local leaders and influencers to learn about the diverse areas of need and priorities in every community in Georgia, with the ultimate intent to determine how Georgia will enhance its business competitiveness. Data was collected and compiled by UGA's Carl Vinson Institute of Government, and released in a full report that helped shaped Gov. Deal's economic development strategies, including
BILLS PASSED INTO LAW INCLUDE:

influential economic development legislation that has now been signed into law stemming from this initiative.
INTERNATIONAL MISSIONS
Marketing Georgia to the world, in October 2011 Gov. Deal led international missions to South Korea and China, where Gov. Deal and Commissioner Cummiskey signed economic
Governor Nathan Deal on an international mission in Tarsus,Turkey.
development agreements with Shandong Province and the city of Shanghai, China. The governor led Georgia's delegation to Turkey in May 2012, signifying Georgia's growing relationship with Turkey after being named one of just six U.S. states with whom Turkey intends to increase trade.

Elimination of the

Discretionary

Freeport

Enhancements in statutory

Sales and Use tax

elimination of

expansion and the

Job tax credits, Research and

on energy used

Sales and Use tax

elimination of the

Development tax credits, Port

in manufacturing

for construction

Local Inventory

tax credits, and Quality Job

(HB 386)
3

materials (HB 386)

tax (HB 48)

tax credits (HB 868)

GLOBAL COMMERCE OVERVIEW

Savannah's port is the fastest growing in America.

GDEcD's Global Commerce division works to bring about economic development results for Georgia by promoting the state's economic advantages and opportunities around the world. In the division's work to bring jobs and investment to Georgia, the Global Commerce teams of economic development professionals work aggressively to attract new business investments and expansions, and support the retention of Georgia's existing industry to create meaningful opportunities for the people and communities of Georgia.
During FY12, assistance from the Global Commerce division led to 403 announced projects, including the announcement of 28,776 jobs and nearly $6 billion in investment. The division's results led to a 32 percent increase in investment and a nearly 30 percent increase in jobs from FY11.

Atlanta's new international terminal serves more than 50 countries.

DIVISION RESULTS FOR FISCAL YEAR 2012:

2008 2009 2010 2011 2012

ANNOUNCEMENTS

321

327

337 360 403

JOBS

19,668 17,467 19,627 22,005 28,776

INVESTMENT

$3.26B $2.55B $3.74B $4.39B $5.97B

LEADS

1,386 1,402 1,304 1,107 1,228

PERCENT OF LEADS TO LOCATIONS

23%

23%

26%

33%

33%

Changes to the Mega Project tax credit (HB 868 & HB 1027)

Additions to discretionary deal-closing funds (HB 742)

Employees' Retirement System of Georgia Enhanced Investment Authority Act (SB 402)

Amendments to the 2008 Georgia Entertainment Industry Investment Act (HB 1027)

Strengthening

Georgia open

records laws

regarding economic

development

(HB 397)

4

GLOBAL COMMERCE BY THE NUMBERS

JOBS
35,000

30,000

28,776

25,000

20,000

15,000

10,000

5,000

FY08 FY09 FY10 FY11 FY12

INVESTMENT ($B)
$7.00

$6.00

$5.97B

$5.00

$4.00

$3.00

$2.00

$1.00

FY08 FY09 FY10 FY11 FY12 5

LARGEST PROJECTS LOCATED IN FY12:
Baxter International
New Value: $1.3B Jobs: 1,800 County: Jasper/Morgan/ Newton/Walton
Caterpillar, Inc.
New Value: $200M Jobs: 1,400 County: Athens-Clarke/Oconee
Kia Motors
Expansion Value: $100M Jobs: 1,000 County: Troup
Bed, Bath & Beyond, Inc.
New Value: $50M Jobs: 900 County: Jackson
The Home Depot
Expansion Value: $24M Jobs: 700 County: Cobb
Carter's, Inc.
Expansion Value: $50M Jobs: 600 County: Jackson

IN ADDITION TO AN OVERALL UPTICK IN JOBS AND INVESTMENT, GLOBAL COMMERCE'S FISCAL YEAR ACCOMPLISHMENTS ENCOMPASS A RANGE OF OTHER SIGNIFICANT RESULTS--ALL CONTRIBUTINGTO GDECD'S BOTTOM-LINE MISSIONTO BRING JOBS AND INVESTMENTTO GEORGIA.

Lowe's Companies, Inc.
New Value: $125M
Jobs: 600 County: Floyd
RockTenn
Expansion Value: $5M Jobs: 500 County: Gwinnett
CHEXAR
Expansion Value: $1.9M
Jobs: 500 County: Crisp
Mohawk Industries, Inc.
Expansion Value: N/A Jobs: 470 County: Chattooga
Mando
New Value: $200M
Jobs: 429 County: Meriwether
Greenway Medical Technologies
Expansion Value: $12M
Jobs: 400 County: Carroll

RURAL PROJECTS
247 (61 percent) of the 403 projects were located outside Metro Atlanta, Augusta, Macon, Columbus and Savannah. These projects account for 64 percent of jobs and 77 percent of the investment.
FOREIGN DIRECT INVESTMENT
117 (29 percent) of the 403 projects were international, direct foreign investment projects. These 117 projects will create 7,544 jobs (26 percent of the total) and $1.4B (23 percent of the total) investment.
NEW COMPANIES
144 (36 percent) of the 403 projects located were the result of start-up companies or companies investing in Georgia for the first time. These new companies will create 13,796 jobs (48 percent of the total) and $3.5B investment (59 percent of total).
EXPANSIONS OF EXISTING GEORGIA COMPANIES
259 (64 percent) were expansions of existing Georgia businesses. The expansions will create 14,980 jobs (52 percent of the total), and $2.47 billion in investment (41 percent of the total).
COMMUNITY VISITS
During FY12, industry team project managers made 298 prospect visits to communities. During these trips, prospects are generally shown various sites or buildings that fit the parameters of their project.

METRO VS. RURAL PROJECTS

FOREIGN DIRECT INVESTMENT PROJECTS

Rural 61%

Metro 39%

FDI 29%
Domestic 71%

6

BAXTER

PROJECTS LOCATED: 30 (7% OF TOTAL)
JOBS: 4,063 (14% OF TOTAL)
INVESTMENT: $1.39B (23% OF TOTAL)
7

Team Snapshot
Health Sciences and Advanced Technologies
The Global Commerce Health Sciences and Advanced Technologies (HSAT) team works with companies in industries ranging from health sciences and information technology to gaming and digital technology. Most notably in FY12, this team led Georgia's efforts to bring Baxter International to Georgia. Through an innovative collaboration with GDEcD's partners on this project, the HSAT team worked with Baxter to locate the global bio-pharmaceutical company's new biologics facility in Stanton Springs, a business park that spans Jasper, Morgan, Newton and Walton counties. Baxter will also locate plasma centers in a number of communities around the state, ultimately creating 1,800 jobs through this $1.3 billion investment in Georgia.

CATERPILLAR

Team Snapshot
Aerospace, Defense and Advanced Manufacturing
The economic development professionals on the Aerospace, Defense and Advanced Manufacturing (ADAM) team work with companies specializing in aerospace, defense, advanced manufacturing (including automotive) as well as textiles, paper, housing and chemicals. Included in the more than 3,000 jobs this team secured for Georgia are the 1,400 jobs resulting from the ADAM team's work with Caterpillar Inc. to locate a new onemillion-square-foot manufacturing facility in Clarke and Oconee counties. The $200 million facility will be Caterpillar's global source for small tracktype tractors and will also produce mini hydraulic excavators. From its new location, Caterpillar will make use of Georgia's vast logistics assets to efficiently reach its global customers.

PROJECTS LOCATED: 16 (4% OF TOTAL) JOBS:
3,117 (11% OF TOTAL) INVESTMENT: $673M
(11% OF TOTAL)
8

STARBUCKS

PROJECTS LOCATED: 13 (3% OF TOTAL) JOBS: 3,119 (11% OF TOTAL) INVESTMENT: $892M (15% OF TOTAL)
9

Team Snapshot
Logistics, Energy, Agribusiness and Food Processing
In their work to recruit companies in the logistics, energy, agribusiness and food processing (LEAF) industries to Georgia, project managers on the LEAF team develop industry-specific project leads. This team worked aggressively during the 2012 fiscal year to secure more than 3,100 jobs and $892 million in investment for Georgia. Included in those projects was the LEAF team's work with Starbucks to manage the location of the premier coffee retailer's fifth U.S. manufacturing facility in Augusta in Richmond County. This $172 million plant will be the company's first owned and operated facility in the world to produce soluble products, and will create 140 new jobs.

THE HOME DEPOT

Team Snapshot
Corporate Solutions
Project managers on the Global Commerce Corporate Solutions team are frontline resources for headquarters relocations projects, as well as financial services companies and call centers - all projects that typically yield higher paying jobs. During the 2012 fiscal year, this team led an expansion project for Georgia-based The Home Depot, helping the global retailer expand in Kennesaw in Cobb County, creating 700 jobs for a new national customer service call center. This $24 million investment builds on The Home Depot's extensive Georgia presence, including its Store Support Center (home office), national Retail Staffing Center, national Store Support Customer Care Center, and its Mid-South Regional Store Support Center.

PROJECTS LOCATED: 15 (4% OF TOTAL) JOBS:
2,274 (8% OF TOTAL) INVESTMENT:
$96M (2% OF TOTAL)
10

ERDRICH

PROJECTS LOCATED: 38 (9% OF TOTAL) JOBS: 1,811 (6% OF TOTAL) INVESTMENT: $290M (5% OF TOTAL)
11

Team Snapshot
Foreign Direct Investment
Georgia's International Investments team led the charge in recruiting and developing project leads in the state's international offices in China, Germany, Japan, Korea and the United Kingdom. These project managers have the cultural, business and international language expertise to market Georgia to companies seeking foreign direct investment in the United States. Through its relationships in Europe, this team developed an opportunity for German auto-parts supplier Erdrich to locate its metal stamping plant in Dublin in Laurens County - a $39 million investment that will create 178 jobs. The company considered several U.S. states, but chose Georgia for the state's logistics advantages, skilled manufacturing workforce and progressive business environment amenable to future growth.

KIA MOTORS

Team Snapshot
Existing Industry and Regional Recruitment
The Existing Industry and Regional Recruitment (EIRR) team of project managers managed more than 70 percent of GDEcD's total projects during FY12, indicating the significant economic impact of Georgia's existing industry base. The EIRR professionals live and work throughout Georgia's 12 regions, have first-hand knowledge of the priorities for their given region, and provide economic development resources tailored for each community. When Kia Motors Manufacturing Georgia announced plans for its $100 million expansion, the company relied on its ongoing relationship with the state through the EIRR team to manage this expansion, which created an additional 1,000 jobs in West Point in 2012, bringing total employment to around 3,000.

PROJECTS LOCATED: 291 (72% OF TOTAL)
JOBS: 14,392 (50% OF TOTAL)
INVESTMENT: $2.6B
(44% OF TOTAL)
12

ADEDGE

DEALS DONE: 311 COMPANIES SERVED: 1,111 VALUE: $39,032,221
13

Team Snapshot
International Trade
The International Trade team works with Georgia exporters to grow and expand business through increased global sales. In FY12, The International Trade team was awarded grants from the Small Business Administration and the Appalachian Regional Commission that significantly increased export opportunities for Georgia companies. AdEdge Water Technologies, a Buford-based company specializing in technologies and systems that remove contaminants from water, is one such company assisted by the International Trade team. In addition to export counseling by Atlanta staff, in-country assistance in markets such as Chile and Canada and participation in two international trade shows, AdEdge reported increased export sales and multiple international representation agreements.

INTERNATIONAL OVERVIEW

Commissioner Chris Cummiskey being interviewed in Qingdao, China on a recent business mission.
Denmark based automotive supplier Dinex Group is building a $15 million facility in Georgia.

The state's 10 international offices connect Georgia to the world, and help make important global connections through international trade, foreign direct investment and tourism opportunities. The GDEcD International Trade team works closely with Georgia's international trade offices in Brazil, Canada, Chile, China, Germany, Israel, Mexico and the United Kingdom to help companies export. In FY12, nearly 70 percent of international trade deals managed by GDEcD were assisted by efforts from the state's international offices. The state places significant priority on helping Georgia companies export, with statistics indicating year-over-year that exporting activities create twice as many jobs as domestic trade. For every job created in making a product or providing a service, another job is created in getting that product to market.
Georgia's international efforts are also strengthened through the state's global relationships. More than seventy countries are represented with consular offices and/or trade representation in Georgia, including 25 career consulates, 53 honorary consular offices, and more than a dozen stand-alone trade and investment agencies. Two new consulates general opened in Atlanta representing Brazil and India. These relationships help underscore the priority Georgia places on being a strategic location for international businesses to operate.
In other international outreach during FY12, GDEcD hosted the 26th Annual International VIP Tour, which included top diplomats in Georgia representing 23 countries who toured the northwest region of the state. This year's International VIP Tour included representatives of Albania, the Bahamas, Belgium, Belize, Botswana, Brazil, Canada, the Czech Republic, Ecuador, Estonia, France, Germany, Greece, Haiti, Hungary, India, Ireland, Liechtenstein, Nigeria, the Philippines, Quebec, Sweden and Switzerland.

INTERNATIONAL OFFICE LOCATIONS

Mexico

Korea

Mexico City Seoul

Japan Tokyo

Israel Tel Aviv

EU Munich

England London

China Beijing

Chile Santiago

Canada

Brazil

Toronto So Paulo

14

CENTERS OF INNOVATION OVERVIEW
The Georgia Centers of Innovation provide the expertise and connections to help Georgia companies and strategic industries solve problems, grow quickly and compete globally. The program focuses on the state's strategic industries: aerospace, agribusiness, energy, life sciences and information technology, logistics, and manufacturing, and provides companies with expertise, connections, and resources to help grow business in the state. Through successful programs like the Logistics Summit, One Stop Shop, Farm to Fork workshops and Lean 6 Sigma training, the Centers have provided opportunities for businesses to gain more expertise while connecting them to industry leaders and resources.
During FY12, GeorgiaLogistics.com was launched as a primary resource for the logistics industry and the Georgia Aerospace Advisory Council was established as a leader in aerospace business and workforce development. To better serve its industries, the Center of Innovation for Life Sciences & Information Technology underwent a transformation, realigning its mission. The growth in FY12 further enhances the Centers' role in becoming the thought leaders in these industries vital to Georgia's position among the best places for business.
The Centers of Innovation connected AREA-I with the resources the company needed to test cutting-edge UAV technologies.
15

ATLANTA SYMPHONY ORCHESTRA

Georgia Council For The Arts
Georgia's creative arts industry boosts local economies and represents 4.7 percent of the state's employment, generating $29 billion of annual revenue. The arts industry fuels the fast-growing cultural heritage tourism segment and is a catalyst for community revitalization. Arts education in our schools prepares students to be entrepreneurial, critical thinkers, and spurs innovation to help industries become more competitive in a global marketplace. In FY12, funding from Georgia Council for the Arts supported programs, performances and productions that reached 12.5 million people and benefitted more than 2.6 million youth throughout the state. The Atlanta metro area has the most artsrelated businesses per capita nationwide, with more than 60,000 employees and over 15,000 businesses located in the region.

ANNUAL REVENUE GENERATED: $29B
JOBS: 60,000+
REACH: 12.5M PEOPLE
(INCLUDES 2.6M YOUTH)
16

TOURISM
OVERVIEW & BY THE NUMBERS

TOTAL TOURISM IMPACT ($B)

$60

$50

$49B

$40

$30

$20

$10

CY08 CY09 CY10 CY11

SOCIAL MEDIA EVOLUTION
81,605
Acquired Facebook Fans
244%
Growth in Facebook Fan Base

STATE & LOCAL TAX GENERATED ($B)

$2.8

$2.6

$2.6B

$2.4

$2.2

$2

CY08 CY09 CY10 CY11

17

5,963
Twitter Followers
46%
Growth in Twitter Fan Base

DURING CY11*, TOURISM GENERATED MORE THAN $49 BILLION IN TOTAL ECONOMIC IMPACT DRIVING SIGNIFICANT BUSINESS GROWTH AND REVENUE FOR COMPANIES OPERATING IN GEORGIA. VISITORS FROM AROUND THE WORLD TRAVEL TO GEORGIA FOR AN AUTHENTIC SOUTHERN EXPERIENCE, COMPLETE WITH ALL THE MODERN AMENITIES.

TOURISM & OUR ECONOMY
All sectors of Georgia's economy benefit from tourism activity including transportation; lodging; food and beverage; retail trade; arts; entertainment and recreation; financial; insurance and real estate; business services; government; wholesale trade; construction and utilities; education and healthcare; and personal services.
The tourism industry employed 400,000 Georgians in CY11; 10.3 percent of all jobs in the state were directly or indirectly sustained by tourism activities.
Tourism generated $49 billion, an increase of 8.9 percent, in business sales, including indirect and induced impacts.
TOURISM & TAXES
Tourism in Georgia generated $2.6 billion in state and local taxes and $3.4 billion in federal taxes in CY11.
Every Georgia household benefits from state and local tax savings of $706.
INDUSTRY-WIDE PERFORMANCE
Tourism continues to grow in Georgia. Georgia now ranks seventh in the U.S. in both

travel-generated employment and travel expenditures, second only to Florida in the Southeast.
In the last five years: Direct tourism expenditures have increased 12.5 percent State and Local Tax have increased 23.5 percent Direct tourism employment is up 0.8 percent
VISITOR INFORMATION CENTERS
The 11 state-managed Visitor Information Centers (VICs) served as the first point of contact for 12.2 million visitors in FY12. Community involvement and outreach has become part of the new integrated sales strategy. Partners are now able to co-op with the Visitor Information Centers for premier visibility and outreach. This partnership and collaboration are resulting in revenue that is being spent on center improvements.
Visitor Information Specialists booked almost 30,000 room nights in Georgia hotels generating almost $2 million dollars in room revenue, directly impacting the economy of local communities.
*Tourism economic impact figures based on most recent data available.
FY12 MEDIA SUMMARY (IMPRESSIONS)

Print 206,252,168

Newspaper 10,125,000

Digital 69,406,743

Search Engine Marketing
74,485,352

Social 138,816,928

Out of Home
20,727,340

Radio 10,500,000

CBS Better Destinations
1,219,000

18

17,152
Total Contest Entries

62,219
Total New "Likes"

3,111
New Email Opt-ins

FACEBOOK

46,002

97.8MM

Total New "Likes" Impressions

WEATHERBUG
984 Visits to Landing Tab

932 Total Entries

PANDORA
467 Visits to Landing Tab

344 Total Entries

GETAWAY WITH LADY A
Lady Antebellum was featured on the cover of the state's 2012 annual Georgia Travel Guide. Dave Haywood, Charles Kelley and Hillary Scott were photographed at Evans Towne Center Park in the guys' Columbia County hometown.
Georgia Tourism hosted a social media contest, "Stargazing with a Twist: Win a Getaway with Lady A!" Fans of Explore Georgia's Facebook page had the opportunity to register to win a weekend getaway to Atlanta. Georgia Tourism partnered with Lady Antebellum and the Gwinnett Convention & Visitors Bureau to offer a prize package including a pair of VIP tickets, Lady Antebellum Lounge Passes, airfare, accommodations and meals for their June 22 concert at the Arena at Gwinnett Center.

TRIP ADVISOR
194 Visits to Landing Tab

151 Total Entries

VALUECLICK
27 Visits to Landing Tab

23 Total Entries

"Stargazing with a Twist" contest winners Thomas M and wife Cheryl with Lady Antebellum.

20

SKILLET FESTIVAL

741 technical assists with new or existing product 155 community site visits 138 special projects
21

Product Development
Tourism plays a significant role for Georgia communities across the state seeking an integrated economic development strategy. During spring 2010, the Tourism Product Development Resource Team including representatives from GDEcD, Department of Community Affairs, Department of Natural Resources, Historic Preservation Division and others immersed themselves in Quitman-Brooks County. Destination Brooks was formed in 2010 based on this comprehensive tourism strategy compiled by the Tourism Product Development Resource Team. Destination Brooks is a thriving non-profit volunteer organization that has been working tirelessly to bring visitors to the area. In FY12, they created visitbrookscounty.com and founded the Brooks County Skillet Festival. The inaugural festival drew 2,000 visitors including Governor Deal.

ASKA LODGE

Business Development
Tourism Business Development aims to build relationships with domestic and international travel trade professionals and media, while helping to connect state tourism partners with opportunities that increase visitation and spending in Georgia. With the help of resources from the Business Development Team, the Aska Lodge Bed and Breakfast in Blue Ridge benefited greatly during FY12. Five percent of its current business now includes international visitors from 19 different countries. Aska Lodge is now connected to a specialized U.S.-based receptive tour operator that works with more than 2,000 international tour companies.

Met with 210 international tour operators
Participated in 6 international
trade missions
Hosted 40 tour operators and travel specialists in Georgia
22

"ON WE GO"

FMDE
FILM, MUSIC AND DIGITAL ENTERTAINMENT

FY12 SAW RECORD INVESTMENT IN THE STATE BY THE ENTERTAINMENT INDUSTRY, WITH MORE THAN $879.8 MILLION IN DIRECT SPENDING.THE TOTAL ECONOMIC IMPACT OF THE 333 FEATURE FILMS,TV MOVIES,TV SERIES, COMMERCIALS AND MUSIC VIDEOS THAT FILMED IN GEORGIA WAS $3.1 BILLION, A 29 PERCENT INCREASE FROM FY11.

FY12 $3.1B
FY11 $2.4B
FY10 $1.6B*
FYO9 $1.1B*
*The FY09 and FY10 figures include interactive entertainment; the FY11 and FY12 numbers include only film & television production.

INFRASTRUCTURE GROWTH
Georgia infrastructure for the entertainment industry continues to strengthen, with a number of businesses and other ventures locating in the state resulting from the growth of the industry in Georgia. City National Bank, a private bank known as a financial service provider for the music, theater, and movie industries, opened a regional office in Atlanta. Paramount Productions Support, Inc., a lighting and grip equipment provider, opened a rental facility in Smyrna. EUE Screen Gems completed construction on another soundstage in Atlanta, and Atlanta Film Studios Paulding County hosted its first project, the Jackie Robinson feature "42." Tyler Perry Studios acquired new acreage to build 17 additional soundstages. Haddad's Trucking purchased land and is building a production vehicle rental facility in Hiram. This is just a small glimpse of the new support service companies that have expanded in Georgia due in large part to the industry's overwhelming growth during the 2012 fiscal year.
CAMERA READY
On February 29, The Georgia Film, Music & Digital Entertainment (FMDE) Office celebrated "Film Day" at the State Capitol by bringing together vendors and film industry representatives for a "meet and greet" with legislators. In conjunction with Film Day, 25 additional Georgia counties were designated as "Camera Ready," bringing the number of counties proactively invested in attracting and supporting the film and television industry to 138.

24

PROJECTS & PRODUCTIONS

PROJECTS
Georgia continues to attract high-profile movie projects -- projects that not only spend money during the production, but also serve as catalysts for significantly increased brand awareness, including tourism exposure. In FY12, Georgia landed its largest budget and highest profile project to date -- "Catching Fire," the sequel to Lionsgate's billion dollar franchise "The Hunger Games." It is anticipated that the momentum generated by this project alone will bring film tourists to Georgia for years to come. Although this project will not shoot until FY13, Georgia hosted numerous well-known projects in FY12, including:

FEATURES

42

Ebbets Prods., LLC/Legendary Ent.

Flight

Paramount Pictures Corp.

Identity Theft

ID Theft Films LLC

The Watch

20th Century Fox

The Reluctant Fundamentalist

The Reluctant Film Company LLC

Parental Guidance aka Us & Them Call Me Artie LLC/20th Century Fox

Madea's Witness Protection

Sign Here Prods., Inc./Lionsgate

No Good Deed

Screen Gems Prods., Inc.

Marriage Counselor

Quick Prods., Inc./TPS

Trouble With The Curve

S&K Pictures/Warner Brothers

The Internship

20th Century Fox

Devils Knot

Devil's Knot LLC

Killing Season

Killing Season Prods., Inc.

ACOD

ACOD Inc./Black Bear Pictures

Plus One

Plus One Prods., Inc.

Papa

Papa Prods., LLC

The Goats

The Goats LLC

The Forbidden Truth

TFT Films, LLC

Echo At 11 Oak Drive

Eleven Oak Films LLC

When The Bough Breaks

WTBB Prods., LLC

CBGB

Film CBGB LLC

Premature

Morningwood Prods.

TELEVISION SPECIALS/MOVIES OF THE WEEK

Until We Meet Again aka Let It Shine

Disney Channel

My Super Psycho Sweet 16-Part 3 Super Sweet 2, LLC

Crew 9

McGee Street Prods., Inc./ Hallmark

Steel Magnolias

Woodridge Prods., Inc.

Ring of Fire

ROF Prods., LLC

Raising Izzie

Bobbcat Films/GMC

TELEVISION SERIES

The Walking Dead

(Season 2/3) TWD Prods., LLC

Family Feud

(Season 14) Wanderlust Prods.

Let's Stay Together

(Season 2) Breakdown Prods./BET

House of Payne

(Season 6) HOP LLC/ Tyler Perry Studios

Vampire Diaries
Drop Dead Diva Necessary Roughness The Game Rectify

(Season 3) Bonanza Prods./ CW TV Network (Season 3/4) Woodridge Prods./ Lifetime
(Season 2) Woodridge Prods.
(Season 5) Breakdown Prods., Inc.
(Season 1) Rectify Prods./AMC

Being Mary Jane

(Pilot) Breakdown Prods., Inc./BET

Sunday Best Second Generation Coma Single Ladies Teen Wolf
Archer
Auction Kings
Gamers Young Man On Campus Hanging With the Manns
Mega Dens
Lovetown USA
T.I. & Tiny: The Family Hustle
JJ Securities
Elbow Room Revolution
Royal Pains
The Ricky Smiley Houston's Family Chronicles
Stuff You Should Know
BET Hip Hop Awards Soul Train Awards 43rd Annual GMA Dove Awards GMC Video Awards 2011

(Season 5) BET Prod. V, Inc. (Pilot) BET (Miniseries) Sony Picture TV (Season 2) VFU Series LLC (Season 2) Cowboy Jack Inc. (Season 3) Floyd County Prods./ FX Network (Season 2/3) Authentic Entertainment HCP Prods./P&G (Pilot) Breakdown Prods., Inc. Bobbcat Films, LLC (Season 2/3) Picture Window Prods. (Series) BBC Worldwide Reality Prods. (Season 1 /2) Cris Abrego Prods., LLC/VH1 (Series) Sleuth Secrets Prods., LLC/ AMC (Series) Johlt Prods./HGTV (Pilot) Bonanza Prods., Inc. (Series) Open 4 Business/USA Network (Series) Smiley Face Prods., LLC (Series) Houston Family Chronicles, LLC/Lifetime (Pilot) School of Humans/ Discovery Science BET Creations Inc. BET Creations Inc.
Gospel Music Association
Gospel Music Channel, LLC

25

CEE LO GREEN

MUSIC
The position of Director of Music Marketing and Development was created to begin forging partnerships within the music industry to collaboratively market the state's talent, production facilities, music business programs and growing music technology infrastructure. The inaugural Georgia Music Day was held at the Capitol on Jan. 24 with participation by Chuck Leavell, members of Sugarland, Third Day, Zac Brown Band and more. Project assists included an international music and technology conference startup, relocation of a Grammy-winning California recording studio to South Georgia, a music tourism press junket and promotion of the music opportunities within the Georgia Entertainment Investment Act to targeted music supervisors and producers.

Georgia's music industry supports
19,955 jobs
GMC TV, formerly Gospel Music
Channel, expanded to more than 50
employees and a new Atlanta headquarters
26

+1.404.962.4000 Georgia.org

Georgia Department of Economic Development

75 Fifth Street NW Suite 1200
Atlanta, GA 30308 - USA