COVID-19 DASHBOARD 
November/December 2020 
 
 COVID-19 DASHBOARD 
 
 EXECUTIVE SUMMARY 
November/December 2020 
   
  
 
 GEORGIA'S TOURISM INDUSTRY: CURRENT STATUS 
 
 GEORGIA UNEMPLOYMENT: NOVEMBER & DECEMBER 
 
 GEORGIA TRAVEL SPENDING: NOVEMBER & DECEMBER 
 
 GEORGIA TAX REVENUES: NOVEMBER & DECEMBER 
 
 GEORGIA DOMESTIC VISITATION: NOVEMBER 2019 & 2020 
 
 GEORGIA DOMESTIC VISITATION: NOVEMBER YOY 
 
 GEORGIA DOMESTIC VISITATION: DECEMBER 2019 & 2020 
 
 GEORGIA DOMESTIC VISITATION: DECEMBER YOY 
 
 GEORGIA INTERNATIONAL VISITATION: 2020 IN REVIEW 
 
Declines in 2020 international visitation to Georgia 
 
Y/Y decline 0% 
 
-10% 
 
-20% 
 
-30% 
 
-40% 
 
-50% 
 
-60% 
 
-70% 
 
-61% 
 
-80% -90% 
 
-80% -85% -77% -83% -85% 
 
-77% -82% -80% 
 
Declines in 2020 international visitation to Georgia 
 
Visits, (000's) 0 
-71 
-200 
-400 
-600 
-800 
-1,000 
-1,200 
-1,400 
 
-21 -139 -173 
-395 
 
-1,154 
 
-34 -322 
 
 GEORGIA INDUSTRY METRICS: LODGING AND FLIGHTS 
 
 GEORGIA'S TOURISM INDUSTRY: CURRENT INDICATORS 
 
 CHECKING THE PULSE: TRAVELER SENTIMENT 
  
 
  
 
  
 
 CHECKING THE PULSE: TRAVELER BEHAVIOR 
 
 
   
 
  
 
 CHECKING THE PULSE: TRAVELER BEHAVIOR 
   
 
 
 
 
 WEBSITE 
 
 WEBSITE 
 
 WEBSITE: TRAFFIC 
ExploreGeorgia.org: Accommodations Pageviews 
 
 WEBSITE: TRAFFIC 
ExploreGeorgia.org: Travel Guide Views 
ExploreGeorgia.org: Partner Referrals 
 
(current year) 
 
(previous year) 
 
(current year) 
 
(previous year) 
 
 SOCIAL MEDIA 
 
Explore Georgia Social Media Audience Growth (YoY) 
 
 SOCIAL MEDIA 
Facebook 
Explore Georgia Competitor Average 
 
Instagram 
 
 EARNED MEDIA 
 
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