mEnT. Page Two OFFICERS FRANK W. HULSE, President IKE F. JONES, Vice-Pres;dent ToM D. EvE, Vice-President, Traffic and Sales GEORGE F. ESTEY, Secretary-Treasurer CECIL A . BEASLEY, JR., Assistant Secretary W. B. WHITE, JR., Assistant Secretary F. L. McLEOD, Assistant Treasurer DIRECTORS CECIL A. BEASLEY, JR., Attorney Kilpatrick, Ballard & Beasley WASHINGTON, D. C. ROBERT Z. CATES, President Arkwright Mills SPARTANBURG, S. C. FRANK W . HULSE, President Southern Airways, Inc. BIRMINGHAM, ALA. BIRNEY IMES, ]R., President The Commercial Dispatch COLUMBUS, MISS. HENRY P. JOHNSTON, Executive Vice-President The Birmingham News Company BIRMINGHAM, ALA. IKE F. ]ONES, Vice-President Southern Airways, Inc. AUGUSTA, GA. ARTHUR M. SPIES, JR., A ssistant to the President Meyer Hotels BIRMINGHAM, ALA. ELTON B. STEPHENS, President Elton B. Stephens Associates BIRMINGHAM, ALA, ERNEST H . WOODS, President Liberty Motors, Inc. BIRMINGHAM, ALA . . STOCK TRANSFER AGENT The First National Bank of Birmingham, Birmingham, Ala. GENERAL OFFICES Municipal Airport, Birmingham, Ala. OPERATIONS HEADQUARTERS Municipal Airport, Atlanta, Ga. Southern Airways, Inc., is one of America's new- est certificated airlines. The company provides daily scheduled airline service to 20 cities in seven Southeastern states. Our general offices are in Birmingham, Ala. Traffic, sales and opera- tions are conducted from the Municipal Airport in Atlanta, Ga. At present, two daily round trips are provided between Memphis and Char- lotte, and between Atlanta and Jacksonville. Atlanta to Columbus, Ga., receives three daily round trips, while Columbus, Ga.-Charleston, S. C., receives one daily round trip. This service involves almost 5,000 miles of daily scheduled flying. On January 5, 1944, we filed an application with the Civil Aeronautics Board for the right to establish a system of feeder airline routes throughout the South. After more than five years of studies, hearings, and other procedural steps, our award for the system presently operated be- came effective on February 8, 1949, when we were granted a Certificate of Public Convenience and Necessity to provide service to 23 cities, covering 1,332 route miles. Three of these cities, namely Tupelo, Miss., Rock Hill and Orangeburg, S. C., are not presently being served A YEAR OF ACHIEVEMENT because of inadequate airport facilities. It is con- templated that service to Tupelo will commence in the fall of 1950. On June 10, 1949, scheduled service was inaugurated between Memphis and Atlanta with one daily round trip. On June 25 the Atlanta- Jacksonville segment was activated with one daily round trip. On July 5 service was increased to provide two daily round trips between Jack- sonville and Atlanta. On August 5 service was started between Atlanta and Charlotte with two daily round trips. The final segment, Columbus, Ga., to Charleston, S. C., was activated on Sep- tember 15. A pre-inaugural flight was operated over each segment of our system shortly before scheduled service began. Prominent citizens from each of the communities were carried on these flights, which received extensive press and radio pub- licity. Shortly after inauguration of service over our complete system, we were granted instrument flying authorization, which made our operations much more dependable. Early in January we were approved for the use of the Instrument Landing System, which has enabled us to operate Page Three under the same weather conditions as the older airlines that have been serving this area for years. Of the 20 communities served by Southern, seven had never received scheduled airline serv- ice before. These are: Athens, Ga.; Moultrie, Ga. ; LaGrange, Ga.; Gadsden, Ala.; Tuscaloosa, Ala.; Greenwood, S. C., and Columbus, Miss. We are proud of the fact that we have placed these cities on the airline map of the world. Southern has applied for additional routes to round out local coverage of the South. It is hoped that we will be approved for service into New Orleans and other Mississippi Valley points during the summer of 1950. It is gratifying to know that in the short twelve months that we have operated, Southern Airways has become an integral part of the ToM D. EvE Vice-President, Traffic and Sales Joined Southern Airways Com- pany in 1941. Managed Augusta, Greenville, Charlotte, Atlanta operations. Prior to this he had obtained commercial pilot's rat- ing. In 1949, was named vice- president, Southern Airways. Inc., and was active in financing of new company. F. 1. McLEOD Assistant Treasurer Has wide experience in Airline accounting procedures. Formerly with Chicago & Southern Air Lines, Colonial Airlines, Con- solidated Aircraft, and Florida Airways. Page Four commun1t1es which we serve. In addition to the cities that have never enjoyed scheduled airline service before, we have opened new markets and new opportunities for many other cities. At least one new industry has been brought into the area by Southern Airways. The 215 employees working for Southern are all young, energetic, and specialists in their re- spective fields. Every one of them is anxious to provide you with the safest, most convenient and dependable service possible. June 20, 1950 Respectfully yours, HUGH w. DAVIS 0 perations Manager Active in aviation for 16 years. Associated with TWA, the Civil Aeronautics Adm., Colonial Air- lines, and Robinson Airlines, be- fore joining Southern Airways. Now has charge of all Southern operations. GEORGE F. ESTEY S ecretary-T n:as urer Has 25 years of auditing and accounting experience. Joined Southern Airways in 1945. In 1948 he was named secretary- treasurer. 1949 AIR PASSENGEHS June July Aug. Sept. Oct. Nov. THROUGH POUNDS AIR MAIL THROUGH POUNDS AIR EXPRESS THROUGH Dec. Jon. feb. Mar. Apr. 1950 May 1949 June July Aug. Sept. Oct. Nov. Dec. Jon. Feb. Mor. Apr. 1950 Moy 1949 June Jufy Aug. Sept. Oct. Nov. Dec. Jon. Feb. Mar. Apr. 1950 Moy YOUR COMPANY'S PROGRESS CUMULATIVE TOTALS - MONTHLY FROM JUNE 1949 - MAY 1950 0 6,250 12,500 25,000 21737 0 100 000 200000 300,000 400,000 100 000 200000 300000 400000 158 778 181,039 201,280 231 819 314,947 BUILDING THE SOUTHEAST INDUSTRY-The growth of Southeastern industry is one of the most phenomenal in the history of American business. Manufacturing plants from crowded eastern areas find climate and labor conditions ideally suited to their requirements. Columbus, Mississippi, for example, was selected as the location of a great nursery company's operations because Southern Airways service was available. More and more industries are choosing Southern sites with air service. AGRICULTURE-The once bare and eroded Southeastern cotton fields have now become green and verdant due to the diversification of crops. No longer a one-crop economy, Southern agriculture is keeping up with the growth of industry in the southeast. Southern Airways expedites the sale of farm produce, helps the farmer travel so he may broaden his markets and shop in larger centers. BUSINESS--Retail stores reduce inventories with Southern Airways service. Air parcel post, air express and air mail help move goods faster between factory and consumer. Retail stores benefit through rapid turnover and reduced inventory. A jeweler in Gadsden, Ala., says it saves money to have air service because, "I can get goods from almost anywhere in less than one day." FINANCE-Southern Airways carries a record volume of air mail, much of it money in the form of checks. Checks clear faster and the rapid exchange thereby expedites many business transactions. Checks, drafts, bonds, and stocks are taking wings and flying to work on Southern Airways. RECREATION-The week-end vacation has come to the Southeast. With Southern Airways service, hours and days are added to holidays. The farmer or merchant and his family in the mid-South can go to the mountains or to the beach in a couple of hours, and the business man can commute between vacation spot and office. SOUTHERN AIRWAYS Helps Build Business In Twenty Leading Southeastern Cities Offering Scheduled Airline Service to More Than 2 Million People. Annual Retail Sales of Cities Served Are More Than 2 3/4 Billion Dollars. ~ I ~ Jouthern AIRWAYS BIRMI GHAM Alabama Beautiful industrial city-the "Pittsburgh of the South." One of the leading manufac- turing, and trading centers of the South, with great natural mineral reserves. Serves as a wholesale market for more than 2 million people m a radius of 150 miles. CHARLOTTE orth Carolina "Queen City" of the Caro- linas, and the largest city in both states. Dist rib u ti on, manufacturing, and financial center of a rapidly expanding region. One of the 25 largest markets in the U. S. 360 Charlotte manufacturers em- ploy more than 20,000 people. Page Eight TU CALOO A Alabama County seat; industrial, chemi- cal, agricultural, mining, and educational center. The Uni- versity of Alabama is one of the great institutions of higher learning in the South. COLUMBUS Mississippi An important center of trade, agriculture, and rn- d ustry for a large area be- tween Memphis and Birm- ingham. A true city of The Old South. Now has 40 di- versified industries. A vari- ety of crops, chiefly cotton, are grown rn Lowndes County. Page Nine SOUTHERN AIRWAYS IS IT IS THE BUSINESS OF THE MANUFACTURER AND WHOLESALER . . . Southern Airways is, of course, a large purchaser of the supplies and materials necessary to operate an enterprise of its kind. Too, other manufacturers and distributors are interested in Southern as a means of rapid shipment of their goods, and expediting other phases of their activities. IT IS THE BUSINESS OF THE LOCAL BUSINESSMAN ... Southern employees buy locally for their own needs, and retail merchants benefit accordingly. Other businessmen engaged in serving the traveling public, such as restaurants, hotels, and cab companies, also profit from air travel. IT IS THE BUSINESS OF THE FARMER ... Farm income in the South trebled in nine years from $2.5 billion in 1940 to $9.6 billion in 1948. Many factors, among them mechanization, crop diversi- fication, and the development of rural markets through improved air transport, have brought about this rural prosperity, which is of course reflected in the town and cities of the South. IT IS THE BUSINESS OF THE SOUTHERN FAMILY . Page Ten The family living on the farm or in town is now only a few hours away from the recreational, business, and shopping centers of the South. (In fact, each city served by Southern is now no more than 65 hours away from any point in the world served by scheduled airlines.) Beaches, mountains, resort areas of all kinds are as close in distance as in time, and Southern families are making new neighbors of those living everywhere in the Southeast. EVERYBODY'S BUSINESS IT IS THE BUSINESS OF SOUTHERN AIRWAYS EMPLOYEES ... Southern Airways is a Company of men and women dedicated to building their country and their company. Southern Airways is truly their company-50o/o of the pilots, ticket agents, office personnel and other employees have invested their savings in company stock so that modern air transportation might be available to Southern cities. C. W. BRADFORD Chief Pilot E. A. BosTLEMAN Superintendent of Communications F. A. SHINE Manager of Schedule and Tariffs R. w. HUNT Manager of Traffic and Sales Page Twelve T. R. FOSTER Superintendent of Maintenan C. M. DEKLE Chief Dispatcher and Superintendent of Stations ASSETS CURRENT ASSETS: Cash on Hand and in Banks ................................. $ 68,248.97 U. S. Government Bonds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 300,000.00 Accounts Receivable..:_U. S. Mail Pay . . . . . . . . . . . . . . . . . . . . . . . . . 98,101.16 Other Accounts Receivable and Notes Receivable . . . . . . . . . . . . . . . . 50,094.69 Inventories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 64,378.66 Total Current Assets .................................. $ 580,823.48 Additional Mail Revenue Due From U.S. Post Office Department .... $ 287,834.41 * Investments and Special Funds ............................... . 511.00 Operating Property and Equipment ......... $616,074.06 Less: Reserve for Depreciation .......... 207,729.48 408,344.58 Prepayments and Deferred Charges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 159,482.87 TOTAL ASSETS ........ : ....................... $1,436,996.34 *Represents net operating costs, extension and development expenses which are considered to be minimum additional amount reimbursable by the U. S. Post Office Department upon establishment of a permanent mail rate by the Civil Aeronautics Board. It is expected that the permanent mail rate will include a reasonable profit. No such profit, however, is reflected in this statement. LIABILITIES CURRENT LIABILITIES: Notes Payable ............................................ $ 169,467.93 Accounts Payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 125,682.24 Other Current and Accrued Liabilities . . . . . . . . . . . . . . . . . . . . . . . . . 94,948.91 Total Current Liabilities ................................ $ 390,099.08 Deferred Liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 95,637.57 Long Term Debts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 475,776.60 CAPITAL AND NET WORTH Capital Stock: Common, $3.00 par value; Outstanding 164,223 1/ 3 shares ......................... : $ 492,700.00 Surplus ......................... ....................... (17,216.91) Total Capital ......................................... $ 475,483.09 TOTAL LIABILITIES AND CAPITAL .............. $1,436,996.34 Page Fourteen REVENUE Passenger ............................................... $ 208,824.49 U. S. Mail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1,007,958.36 Air Express ............................................. . Excess Baggage .......................................... . Incidental .............................................. . 10,030.29 1,084.04 2,284.54 Total Revenue ................................... $1,230,181.72 OPERA TING EXPENSES Flying Operations ......................................... $ 703,558.04 Depreciation Flight Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81,895.38 Ground Operations .................. . . . . . . . . . . . . . . . . . . . . . 230,469.09 Indirect Maintenance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87,123.30 Passenger Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41,407.92 Traffic and Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 114,276.72 Advertising and Publicity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46,978.00 General and Administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 130,977.17 Ground Equipment Depreciation . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16,889.07 Total Operating Expenses .......................... $1,453,574.69 Net Operating Profit (Loss) . . . . . . . . . . . . . . . . . . . . . . . . (223,392.97) Non-Operating Income (Expense) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ( 68,940.27) Net Profit (Loss )-Based on Present Mail Rate . . . . . . . . . . . . . . . . . . . . . (292,333.24) Minimum Additional Amount" Reimbursable Upon Establishment of a Permanent Mail Rate . . . . . . . . . . . . . . . . 287,834.41 * Net Loss: After Additional Anticipated Revenue ........... . ( 4,498.83) * It is expected that the permanent mail rate will include a reasonable profit. No such profit, however, is reflected in this statement. Page Fifteen "Your Service In The South" ~~~~==--- A YEAR OF TO STOCKHOLDERS, CUSTOMERS AND FRIENDS: Since the preparation of our first report to you, the Civil Aeronautics Board has approved our application for additional service in the lower Mississippi Valley area. This will give us a total of 2,122 route miles be- tween 31 cities in 8 southeastern states. The map below shows our expanded system, and also Tupelo, Mississippi to which service will begin shortly. The additional mileage will enable us to operate more economically and to provide better service for the entire area which we serve. Service to the newly approved area will be inaugurated as rapidly as equipment can be obtained and installations made. The company expects to provide two daily round-trips over all of the new routes before the end of 1950. The extension of our system reaffirms the confidence of the Civil Aeronautics Board in the South and in Southern Airways. Re